BIFF 2020
Helvetica

Helvetica

ORIGINAL TITLE:
Helvetica
Storbritannia/ 2007/ 1 t. 20 min.
LANGUAGE:
engelsk
CAST:
Rick Poynor, Matthew Carter, Erik Spiekermann, Massimo Vignelli, Wim Crouwel, Hermann Zapf, Neville Brody, Stefan Sagmeister, Michael Bierut, David Carson
DIRECTOR:
Gary Hustwit
WRITER:
Gary Hustwit
CINEMATOGRAPHER:
Luke Geissbuhler
Thrilling documentary about typography, graphic design and global visual culture

This year the typefont helvetica celebrates its 50th anniversary. HELVETICA is an independent documentary about typography, grafic design and global visual culture. Director Gary Hustwit interviews renowned designers about their work and the creative process, and the choices and the aestethics behind their use of typefont. HELVETICA explores the urban spaces of major cities as it investigates the history of the typefont Helvetica and the way typefonts affect our lives.

Gary Hustwit

Gary Hustwit has worked as a producer on a series of documentary-film projects, among them I AM TRYING TO BREAK YOUR HEART, the movie about the making of the Wilco album "Yankee Hotel Foxtrot". HELVETICA is his debut as a director.